Greenstand is a nonprofit committed to fighting deforestation and promoting sustainable land restoration through technology. Their flagship product, the Treetracker app, enables tree growers worldwide to document tree growth by uploading photos, which are verified and mapped on the platform. These digital records create verifiable data that helps prove the positive environmental impact of tree planting efforts. In turn, growers are rewarded with Impact Tokens, which can be traded or sold, creating a financial incentive for ongoing tree care and restoration. By offering a clear system of measurement and compensation, Greenstand is helping establish a global standard for incentivizing sustainable forestry practices.
Their work not only contributes to environmental restoration but also improves the livelihoods of local communities in deforested regions. The platform fosters the growth of a global network of tree planters dedicated to tackling climate change and restoring ecosystems, one tree at a time.