Square One (SQ1) is a leading company based in Auckland, New Zealand, specializing in sustainable packaging solutions. Founded in 2019 by Nikki Withington, who brings over 20 years of industry experience, SQ1 aims to guide brands towards environmentally friendly practices that are environmentally friendly impact is huge They provide comprehensive support from concept to marketing, for cost-effective innovation Its packaging design is well-rounded. SQ1 focuses on a circular economy, developing ways to keep things circulating through reuse and reprocessing. The solutions are tailored to meet the unique needs of a variety of clients, from start-ups to multinationals. Their commitment to sustainability is reflected in their efforts to eliminate unnecessary packaging and promote environmental responsibility.
With a strong emphasis on strategic direction and continuous innovation, SQ1 helps businesses improve packaging sustainability, creating a positive change for the planet.
Square one utilize post-consumer recycled materials such as recycled ocean-bound plastic and plant-based materials to create new packaging products, which helps reduce the demand for virgin resources and minimizes waste. Employing materials that can break down in composting environments, ensuring that packaging does not contribute to long-term waste. They implement production processes that minimize waste generation and maximize resource efficiency. Utilizes energy-efficient manufacturing processes to reduce the carbon footprint associated with packaging production. They collaborate with suppliers who prioritize sustainability and ethical practices in their production processes& working with suppliers to explore and utilize new, sustainable materials that have a lower environmental impact. Thus adopting circular economy principles to create packaging that can be continuously reused or recycled, reducing overall waste.