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All categories Information & awareness The Behaviour Change Collaborative
West Perth, Western Australia, Australia
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The Behaviour Change Collaborative (BCC) is an Australian social enterprise that works with governments, nonprofit organizations, and research institutions to address complex health, social, and environmental challenges. The organization specializes in behaviour change communication, social marketing, and participatory program design to influence positive behavioural shifts in communities and institutions. BCC uses research-driven insights and behavioural science methodologies to design campaigns, policies, and engagement strategies that improve public wellbeing and sustainability outcomes. Their projects address issues such as health promotion, climate action, social inclusion, environmental protection, and community resilience. Through collaboration with academic experts, government agencies, and civil society organizations, BCC delivers evidence-based programs that empower communities and strengthen policy effectiveness. Their multidisciplinary approach combines behavioural research, communication strategies, participatory design, and capacity building to achieve measurable social impact and long-term sustainable transformation across diverse sectors.
Luke van der Beeke
CEO
Operating since 2012
Eco-system
Cities and Towns
Villages
Industries
Sectors
Climate Change Mitigation
Social Change
Education for Sustainability
Sustainability and Environmental Innovation
Research driven social enterprise helping organizations influence behaviour for positive social, environmental, and community impact.
Method and Technique used by The Behaviour Change Collaborative are:
Behavioural Research and Audience Insight Generation The Behaviour Change Collaborative conducts extensive behavioural research, surveys, interviews, and data analysis to understand motivations, barriers, and decision-making processes that influence human behaviour within specific communities and policy contexts.
Strategic Social Marketing and Communication Design The organization develops targeted communication campaigns using behavioural insights, message testing, and audience segmentation to encourage positive behavioural change related to health, sustainability, and social wellbeing.
Participatory Design and Co-Creation Methods BCC applies human-centred design approaches where stakeholders, communities, and policymakers collaboratively develop solutions that reflect lived experiences and ensure long-term program adoption.
Community and Stakeholder Engagement Strategies The organization builds inclusive engagement processes that empower citizens, community groups, and institutions to actively participate in shaping programs, policies, and social initiatives.
Capacity Building and Organizational Training BCC provides workshops, training programs, and mentoring initiatives that help organizations build internal expertise in behaviour change methodologies and social impact program design.
Monitoring, Evaluation, and Impact Measurement Through systematic evaluation frameworks, the organization assesses behavioural interventions, measures outcomes, and refines strategies to ensure long-term effectiveness and measurable social impact.
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