TradeMutt is a social impact workwear brand created by tradies for tradies. Founded by Ed and Dan after they lost a close friend to suicide, TradeMutt aims to break the stigma around mental health in the blue-collar community2. They design funky, eye-catching work shirts that serve as conversation starters about mental health, making the invisible issue impossible to ignore. Every shirt sold donates 50% of its profits to TIACS, a free mental health support service for tradies, truckies, farmers, and blue-collar workers. The shirts are designed to be worn any day, but especially on Funky Shirt Friday, a weekly ritual to encourage meaningful conversations.
TradeMutt shirts are not just workwear; they are a powerful tool to promote empathy, compassion, and mental health awareness in the workplace and beyond2.