Primark is a leading international fashion retailer, founded in Ireland in 1969 under the Penneys brand. With over 440 stores in 17 countries and plans to reach 530 by 2026, Primark offers a wide range of affordable fashion, including women’s, men’s, kids, beauty, homeware, and accessories. Its mission is to provide quality clothing at accessible prices, ensuring everyone can enjoy great style. Through its Primark Cares strategy, the company is dedicated to making fashion more sustainable. The strategy focuses on three main areas: extending the life of clothing, protecting the planet, and improving the livelihoods of those in the supply chain.
Key commitments include making all products from recycled or sustainably sourced materials by 2030, halving carbon emissions across its value chain, and advocating for a living wage for workers. Primark’s approach seeks to balance fashion, affordability, and responsibility for a better future.
