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Platform by Mission Sustainability
Milano, MI, Italy
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PRISM is an ethical and sustainable women's fashion brand based in Milan, Italy, specializing in upcycling projects that transform leftover fabrics (deadstock) and unsold garments into high-quality apparel honoring global multiculturalism through Made in Italy design. Founded between 2020 and 2023 by Giovanni Lucchesi after his international volunteering experiences, the benefit company prioritizes two core values: environmental sustainability via material recovery and social inclusion by employing vulnerable individuals, including migrants, refugees, people with disabilities, and those from fragile situations.The company offers wholesale tailoring for third parties, producing thousands of pieces for leading national and international brands as well as emerging labels, ensuring premium quality. It pioneered Italy's first REPAIRING HUB service, partnering with brands for in-store garment repairs, and develops EPR (Extended Producer Responsibility) upcycling collections in collaboration with universities. Through a network of social tailors, PRISM provides professional training and job opportunities, reducing textile waste while fostering economic and cultural impact.
Giovanni Mario
Operating since 2023
Sub-sectors
Community Resilience
Conservation Tourism
Lifestyle & Home Décor
PRISM: sustainable fashion, upcycling, ethical jobs, repair hub, circular economy.
PRISM
Deadstock Revalorization: Collects leftover textiles from brands, cuts and ennobles via sewing, embellishments, and pattern-making to form zero-waste collections without virgin materials.
Inven duti Redesign Collaboration: Partners with fashion universities on briefs; students prototype upcycled capsules from unsold stock, selecting designs for industrialized production runs.
Repair Standardization Coding: Evaluates common fixes with brands, assigns codes/prices, trains store staff for item logging, collects via logistics, executes repairs, and redelivers swiftly.
Debranding Disassembly Process: Removes logos mechanically, disassembles garments into fibers/fabrics for recycling or reuse, supporting EPR compliance and circular material flows.
Wholesale Tailoring Scaling: Develops patterns, sources fabrics, prototypes samples, then scales to high-volume sewing in social ateliers with quality controls for global brands.
Social Atelier Integration: Trains vulnerable workers in upcycling/sewing techniques within production lines, combining skill-building with efficient workflows for inclusive operations.
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