All sectors / Sustainable products / Salty Secrets
Founded in 2020, Salty Secrets is a women-led artisanal skincare and home fragrance studio based in Jodhpur, Rajasthan. Born from a desire to bridge the gap between beautiful aesthetics and skin-safe ingredients, the brand replaces mass-produced, chemical-heavy bath products with joyful, handmade alternatives. The dedicated team of women artisans crafts small-batch indulgences using traditional cold-process methods, ensuring every product is rich in nourishing plant oils, natural glycerin, and clean ingredients. The premium catalog features dessert-shaped soaps, whipped soaps, botanical bars like Chamomile Mead, and hand-poured soy wax candles. Salty Secrets strictly avoids harsh commercial surfactants like SLS, opting instead for gentle, hydrating cleansers that suit all skin types, including sensitive and acne-prone skin. By embracing slow, intentional craftsmanship and conscious living, Salty Secrets empowers local artisans and offers highly aesthetic, premium self-care rituals and custom gift hampers for the mindful modern consumer.
Shreeja Parekh
CEO
Operating since 2020
2-10 Members
Eco-system
Industries
Cities and Towns
Sub-sectors
Health and Wellness
Cosmetics and Personal Care Industry
Retail and E-commerce
Handicraft & Artisan Products
A women-led Indian artisanal studio crafting small-batch, skin-safe handmade soaps, bath products, and soy candles.
Method and technique
Method and Technique of Salty Secrets are:
Traditional Cold-Process Soap Saponification : The enterprise utilizes a highly rigorous artisanal formulation method, actively combining natural plant oils with a lye solution at lower temperatures, successfully initiating a slow saponification process that naturally yields deeply hydrating glycerin to protect the skin barrier.
Clean Ingredient Selection and Blending : Salty Secrets employs a deeply advanced cosmetic chemistry technique, meticulously selecting premium skin-safe fragrances, natural exfoliants like French clay, and nourishing butters without utilizing harsh SLS, successfully ensuring a gentle, non-stripping cleanse for diverse dermatological needs.
Hand-Poured Soy Wax Melting : They utilize an incredibly responsible home fragrance engineering method, actively melting 100 percent natural soy wax in controlled environments before blending it with curated fragrance oils, successfully hand-pouring each candle to guarantee an even, toxin-free, and exceptionally clean burn.
Playful and Aesthetic Soap Sculpting : The organization employs a remarkably careful visual design operational technique, systematically piping, molding, and coloring their specialized soap mixtures to realistically resemble desserts like donuts and waffles, successfully transforming functional hygiene tools into highly engaging works of art.
Small-Batch Curing and Resting : Salty Secrets utilizes an uncompromising quality control manufacturing method, actively allowing their freshly cut cold-process soap bars to rest and cure in a highly controlled environment for several weeks, successfully ensuring the complete evaporation of excess water for a harder, longer-lasting product.
Women-Led Quality Control and Packaging : They employ a highly responsive socio-economic workforce technique, actively empowering their all-women artisan team to manually inspect, lovingly wrap, and securely package every single finished item, successfully delivering an impeccably crafted, highly aesthetic unboxing experience directly to conscious consumers.
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