All sectors / Fashion & Accessories / 23:23 Designs
New Delhi, Delhi, India
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23:23 Designs is a contemporary e-commerce brand based in New Delhi, India, specializing in fashion, lifestyle, and home décor products. The company offers a wide range of clothing for men, women, and children, including sarees, dresses, kurtas, jackets, t-shirts, and sweaters. In addition, 23:23 Designs provides fashion accessories such as bags, wallets, scarves, and jewelry, as well as home décor items like candles, kitchen accessories, and decorative products. The brand emphasizes quality craftsmanship and unique designs that cater to both traditional and modern tastes. Its carefully curated collection reflects a combination of style, functionality, and affordability, ensuring customers can find products suited to their everyday needs and special occasions. By prioritizing customer satisfaction, seamless online shopping, and timely delivery, 23:23 Designs aims to become a trusted lifestyle destination for buyers seeking thoughtful design, quality products, and a blend of cultural aesthetics with contemporary trends.
Sonali Soni Pal and Himanshu Sekhar Pal
Co founders
Operating since 2018
5–10 Members
Eco-system
Cities and Towns
Villages
Sub-sectors
Handicraft & Artisan Products
Lifestyle & Home Décor
Curated fashion, accessories, home décor, and lifestyle products online.
Curated Product Selection 23:23 Designs carefully curates each product to ensure high standards of quality, style, and uniqueness. Items are selected based on craftsmanship, materials, and design aesthetics, resulting in a thoughtfully curated collection that appeals to diverse customer tastes across fashion, accessories, home décor, and lifestyle categories.
Collaboration with Artisans and Designers The brand collaborates closely with local artisans and contemporary designers to create exclusive collections. By integrating traditional techniques such as handloom weaving, block printing, pottery, and artisanal crafts with modern design sensibilities, 23:23 Designs delivers products that celebrate heritage while remaining contemporary.
Sustainable and Ethical Sourcing 23:23 Designs prioritizes sustainable and ethical production practices. Materials are responsibly sourced with a focus on reducing environmental impact, minimizing waste, and supporting fair labor practices. This approach ensures eco-conscious products that maintain high quality, durability, and visual appeal.
Customer-Centric Online Experience The brand delivers a seamless e-commerce experience through a user-friendly website with intuitive navigation, detailed product descriptions, and secure checkout processes. Dedicated customer support efficiently handles inquiries, returns, and exchanges, building trust and enhancing overall customer satisfaction.
Trend Research and Design Innovation 23:23 Designs continuously tracks emerging trends in fashion, lifestyle, and home décor. By combining trend research with creative innovation, the brand ensures its collections remain fresh, relevant, and appealing while maintaining a distinctive identity that sets it apart in the market.
Holistic Lifestyle Approach Beyond apparel and accessories, the brand curates lifestyle and home décor products that complement its core offerings. This holistic approach allows customers to create a cohesive and stylish living experience, blending aesthetics, functionality, and quality across all aspects of daily life.
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