All sectors / Fashion & Accessories / NiaStudio
Bengaluru, Karnataka, India
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Founded by two sisters, Nitya and Aishwarya, NiaStudio is an ethical jewelry brand dedicated to sustainability and mindful design. Inspired by the profound beauty of nature, the brand crafts exquisite accessories that raise awareness for wildlife conservation. NiaStudio actively reduces environmental harm by utilizing recycled brass sourced from discarded utensils and old jewelry, preventing the need for destructive new metal mining. Every piece, from intricate necklaces to elegant rings, is 100% vegan and manufactured in small batches to eliminate industrial waste. The brand proudly supports local Indian artisans (karigars) who utilize traditional hand-casting and lost-wax techniques to bring each design to life. Furthermore, NiaStudio offers a return-and-repurpose program, ensuring their jewelry remains in a circular lifecycle. By prioritizing intention over massive scale, NiaStudio empowers conscious consumers to wear beautiful, artisanal creations that actively champion ethical living and planetary responsibility.
Aishwarya Sultania
CEO
Operating since 2022
2-10 Members
Eco-system
Industries
Cities and Towns
Sub-sectors
Handicraft & Artisan Products
Circular Economy and Waste Reduction
Ethical Fashion
Fashion & Apparel Industry
Type Of Product
Ethical Practice
An Indian brand offering ethical, vegan, and handcrafted jewelry made entirely from recycled brass.
Method and Technique of NiaStudio are:
Recycled Brass Procurement and Sorting : The enterprise utilizes a highly rigorous circular economy method, actively sourcing discarded brass from old domestic utensils and unused jewelry to successfully ensure their foundational metal remains completely sustainable and avoids fresh, destructive mining.
High-Temperature Metal Rebalancing : NiaStudio employs a deeply advanced metallurgical technique, meticulously melting the gathered scrap brass and carefully rebalancing the copper-zinc composition, successfully achieving the exact structural integrity and purity required for premium commercial jewelry making.
Traditional Lost-Wax Hand Casting : They utilize an incredibly authentic artisanal manufacturing method, actively shaping the molten brass using ancient lost-wax and hand-casting techniques, successfully relying on the unparalleled skill of local karigars rather than massive automated factory machinery.
Manual Refining and Texturing : The organization employs a remarkably precise physical engineering technique, carefully filing, polishing, and texturing each cooled metal piece entirely by hand, successfully bringing incredible depth, unique character, and a personalized human touch to every design.
Safe 18k Gold Plating : NiaStudio utilizes an uncompromising product durability method, systematically treating the finalized brass structures with a premium 18k gold plating, successfully preventing tarnishing and guaranteeing that the jewelry remains completely safe and hypoallergenic for sensitive skin.
Circular Return and Repurpose Protocol : They employ a highly responsible lifecycle management technique, actively operating a comprehensive program that allows customers to send back worn items for replating or material reuse, successfully ensuring that their artistic creations never end up as landfill waste.
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