All sectors / Fashion & Accessories / Nine Designs

Mumbai, Maharashtra, India
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Founded by Anooshka Kuckreja in Mumbai, Nine Designs is a contemporary artisanal jewelry brand dedicated to sustainable fashion. Recognizing the beauty of heritage craftsmanship, the brand empowers local Indian artisans who handcraft every piece using the ancient wax casting technique. Nine Designs utilizes highly versatile brass metal, completely avoiding mass-produced synthetics, to create its stunning collections of necklaces, earrings, rings, and bracelets. The intricate pieces frequently feature baroque pearls, uncut druzy stones, and agate forms, which are finished with premium 18K gold micron plating to ensure superior longevity and lustre. Championing ethical consumerism, the women-led enterprise guarantees that its entire catalog is 100% hypoallergenic, nickel-free, and anti-tarnish. By merging traditional artisanship with modern aesthetics, Nine Designs empowers conscious consumers to elevate their everyday style while actively supporting sustainable, eco-friendly, and slow-fashion practices across the country.
Anooshka Kuckreja
CEO
Operating since 2023
2-10 Members
Eco-system
Industries
Cities and Towns
Sub-sectors
Handicraft & Artisan Products
Retail and E-commerce
Ethical Fashion
Fashion & Apparel Industry
An Indian artisanal jewelry brand offering sustainable, 18K gold-plated brass accessories handcrafted by local artisans.
Method and technique
Method and Technique of Nine Designs are:
Traditional Wax Casting Implementation : The enterprise utilizes a highly rigorous artisanal metalworking method, actively employing ancient wax casting techniques executed by gifted local craftsmen to successfully mold intricate and durable jewelry bases entirely by hand.
Sustainable Brass Metal Extrusion : Nine Designs employs a deeply advanced material selection technique, meticulously casting their geometric hoops and rings out of durable, highly sustainable brass rather than relying on freshly mined, environmentally destructive precious metals.
Premium 18K Gold Micron Plating : They utilize an incredibly responsible surface finishing method, actively rejecting cheap commercial flash plating in favor of thick 18K gold micron plating, successfully sealing the brass to significantly enhance product longevity and everyday wear resistance.
Heritage Stone and Pearl Integration : The organization employs a remarkably elegant physical design technique, carefully hand-setting raw, uncut druzy stones, natural agate forms, and luminous baroque pearls into the metal frames, successfully elevating the visual aesthetic without relying on synthetic plastic gems.
Hypoallergenic and Anti-Tarnish Chemical Sealing : Nine Designs utilizes an uncompromising dermatological safety method, systematically treating and sealing all finished jewelry pieces to remain 100 percent nickel-free and anti-tarnish, successfully guaranteeing the products are entirely safe for prolonged skin contact.
Zero-Waste Localized Supply Chain Management : They employ a highly responsive socio-economic operational technique, actively managing a tight-knit production network of local Indian artisans while utilizing fully sealed Ziploc and silica gel packaging, successfully minimizing transport emissions and ensuring jewelry arrives in pristine condition.
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